Table of Contents

1.       Research Methodology

2.       Project Scope & Definitions

3.       Impact of Covid-19 on Japan Nutraceuticals Market

4.       Executive Summary

5.       Voice of Customer

5.1.    Demographics (Age/Cohort Analysis – Baby Boomers and Gen X, Millennials, Gen Z; Gender; Income – Low, Mid and High; Geography; Nationality; etc.)

5.2.    Market Awareness and Product Information

5.3.    Brand Awareness and Loyalty

5.4.    Factors Considered in Purchase Decision

5.4.1.Brand Name

5.4.2.Pack Size

5.4.3.Price

5.4.4.Customisation Options

5.4.5.Packaging Type

5.4.6.Inclination Towards Organic Products

5.4.7.Promotional Offers & Discounts

5.5.    Purpose of Purchase (Personal Use, Gifting)

5.6.    Frequency of Purchase

5.7.    Medium of Purchase

5.8.    Role of Brand Ambassador or Influencer Marketing on Product/Brand Absorption

6.       Japan Nutraceuticals Market Outlook, FY2017-FY2031F

6.1.    Market Size & Forecast

6.1.1. By Value

6.1.2. By Volume

6.2.    By Type

6.2.1.Dietary Supplements

6.2.1.1.              Vitamins & Minerals

6.2.1.2.              Proteins and Amino Acids

6.2.1.3.              Probiotics

6.2.1.4.              Fatty Acids

6.2.1.5.              Others

6.2.2.Functional Foods

6.2.2.1.              Bakery & Confectionery

6.2.2.2.              Cereals

6.2.2.3.              Dairy

6.2.2.4.              Snacks

6.2.2.5.              Others

6.2.3.Functional Beverages

6.2.3.1.              Energy Drinks

6.2.3.2.              Sports Drinks

6.2.3.3.              Others

6.2.4.Others

6.3.    By Form

6.3.1.Tablets

6.3.2.Capsules

6.3.3.Powder

6.3.4.Liquid

6.3.5.Others

6.4.    By Source

6.4.1.Animal

6.4.2.Plant

6.4.3.Microbial

6.5.    By Application

6.5.1.Health Benefits

6.5.2.Personal Care

6.5.3.Sports, Energy and Weight Management

6.5.4.Others

6.6.    By Distribution Channel

6.6.1.Specialty Stores

6.6.2.Pharmacies

6.6.3.Online Retail Stores

6.6.4.Hypermarkets/Supermarkets

6.6.5.Convenience Stores

6.7.    By Region

6.7.1.North

6.7.2.East

6.7.3.West & Central

6.7.4.South

7.       Market Mapping, FY2023

7.1.    By Type

7.2.    By Form

7.3.    By Source

7.4.    By Application

7.5.    By Distribution Channel

7.6.    By Region

8.       Macro Environment and Industry Structure

8.1.    Supply Demand Analysis

8.2.    Import Export Analysis

8.3.    Value Chain Analysis

8.4.    PESTEL Analysis

8.4.1.Political Factors

8.4.2.Economic System

8.4.3.Social Implications

8.4.4.Technological Advancements

8.4.5.Environmental Impacts

8.4.6.Legal Compliances and Regulatory Policies (Statutory Bodies Included)

8.5.    Porter’s Five Forces Analysis

8.5.1.Supplier Power

8.5.2.Buyer Power

8.5.3.Substitution Threat

8.5.4.Threat from New Entrant

8.5.5.Competitive Rivalry

9.       Market Dynamics

9.1.    Growth Drivers

9.2.    Growth Inhibitors (Challenges and Restraints)

10.   Regulatory Framework and Innovation

10.1.                     Clinical Trials

10.2.                     Patent Landscape

10.3.                     FDA Approvals

10.4.                     Innovations/Emerging Technologies

11.   Key Players Landscape

11.1.                     Competition Matrix of Top Five Market Leaders

11.2.                     Market Revenue Analysis of Top Five Market Leaders (in %, FY2023)

11.3.                     Mergers and Acquisitions/Joint Ventures (If Applicable)

11.4.                     SWOT Analysis (For Five Market Players)

11.5.                     Patent Analysis (If Applicable)

12.   Pricing Analysis

13.   Case Studies

14.   Key Players Outlook

14.1.                     Yakult Honsha Co., Ltd.

14.1.1.    Company Details

14.1.2.    Key Management Personnel

14.1.3.    Products & Services

14.1.4.    Financials (As reported)

14.1.5.    Key Market Focus & Geographical Presence

14.1.6.    Recent Developments

14.2.                     Otsuka Pharmaceutical Co., Ltd.

14.3.                     Taisho Pharmaceutical Holdings Co., Ltd.

14.4.                     Lion Group

14.5.                     Ajinomoto Co., Inc.

14.6.                     Meiji Holdings Co., Ltd.

14.7.                     Suntory Group

14.8.                     Kikkoman Corporation

14.9.                     Morinaga Milk Industry Co., Ltd.

14.10.                  House Foods Group

15.   Strategic Recommendations

16.   About Us & Disclaimer