1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Japan Bike Sharing Service Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Business Model
6.1 Station-Based
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Dockless 
6.2.1 Market Trends
6.2.2 Market Forecast
7 Market Breakup by Bike Type
7.1 E-Bike
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Conventional Bicycle
7.2.1 Market Trends
7.2.2 Market Forecast
8 Market Breakup by User Age Group
8.1 Age 18-24
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Age 25-34
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Age 35-44
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Others
8.4.1 Market Trends
8.4.2 Market Forecast
9 Market Breakup by Region 
9.1 Kanto
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Hokkaido
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Tohoku
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Chubu
9.4.1 Market Trends
9.4.2 Market Forecast
9.5 Kinki/Kansai
9.5.1 Market Trends
9.5.2 Market Forecast
9.6 Chugoku
9.6.1 Market Trends
9.6.2 Market Forecast
9.7 Shikoku
9.7.1 Market Trends
9.7.2 Market Forecast
9.8 Kyushu (incl. Okinawa) 
9.8.1 Market Trends
9.8.2 Market Forecast
10 SWOT Analysis
10.1 Overview
10.2 Strengths
10.3 Weaknesses
10.4 Opportunities
10.5 Threats
11 Value Chain Analysis
12 Porters Five Forces Analysis
12.1 Overview
12.2 Bargaining Power of Buyers
12.3 Bargaining Power of Suppliers
12.4 Degree of Competition
12.5 Threat of New Entrants
12.6 Threat of Substitutes
13 Competitive Landscape
13.1 Market Structure
13.2 Key Players
13.3 Profiles of Key Players
13.3.1 Docomo Bikeshare Inc.
13.3.2 Mercari
13.3.3 Mobike
13.3.4 Ocean Blue Smart
13.3.5 Ofo
13.3.6 Openstreet