TABLE OF CONTENTS

1. EXECUTIVE SUMMARY
2. MARKET INTRODUCTION
2.1. Definition
2.2. Scope of the Study
2.2.1. Research Objective
2.2.2. Assumptions
2.2.3. Limitations
3. RESEARCH METHODOLOGY
3.1. Overview
3.2. Data Mining
3.3. Secondary Research
3.4. Primary Research
3.4.1. Primary Interviews and Information Gathering Process
3.4.2. Breakdown of Primary Respondents
3.5. Forecasting Model
3.6. Market Size Estimation
3.6.1. Bottom-Up Approach
3.6.2. Top-Down Approach
3.7. Data Triangulation
3.8. Validation
4. MARKET DYNAMICS
4.1. Overview
4.2. Drivers
4.3. Restraints
4.4. Opportunities
5. MARKET FACTOR ANALYSIS
5.1. Value Chain Analysis
5.2. Porter’s Five Forces Analysis
5.2.1. Bargaining Power of Suppliers
5.2.2. Bargaining Power of Buyers
5.2.3. Threat of New Entrants
5.2.4. Threat of Substitutes
5.2.5. Intensity of Rivalry
5.3. COVID-19 Impact Analysis
5.3.1. Market Impact Analysis
5.3.2. Regional Impact
5.3.3. Opportunity and Threat Analysis
6. JAPAN BEAUTY MARKET, BY PRODUCT TYPE
6.1. Overview
6.2. Personal Care
6.2.1. Hair Care
6.2.1.1. Shampoo
6.2.1.2. Conditioners
6.2.1.3. Other Products
6.2.2. Skin Care
6.2.2.1. Facial Care Products
6.2.2.2. Body Care Products
6.2.2.3. Lip Care Products
6.2.3. Bath and Shower
6.2.3.1. Shower Gels
6.2.3.2. Soaps
6.2.3.3. Other Products
6.2.4. Oral Care
6.2.4.1. Toothbrushes
6.2.4.2. Toothpaste
6.2.4.3. Mouthwashes and Rinses
6.2.4.4. Other Products
6.2.5. Men's Grooming Products
6.2.6. Deodrants and Antiperspirants
6.3. Cosmetics/Make-up Products
6.3.1. Colour Cosmetics
6.3.2. Facial Make-up Products
6.3.3. Eye Make-up Products
6.3.4. Lip and Nail Make-up Products
6.3.5. Hair Styling and Coloring Products
7. JAPAN BEAUTY MARKET, BY CATEGORY
7.1. Overview
7.2. Premium Products
7.3. Mass Products
8. JAPAN BEAUTY MARKET, BY DISTRIBUTION CHANNEL
8.1. Overview
8.2. Specialist Retail Stores
8.3. Supermarkets/Hypermarkets
8.4. Convenience Stores
8.5. Pharmacies/Drug Stores
8.6. Online Retail Channels
8.7. Other Distribution Channels
9. COMPETITIVE LANDSCAPE
9.1. Overview
9.2. Competitive Analysis
9.3. Market Share Analysis
9.4. Major Growth Strategy in the Japan Beauty Market,
9.5. Competitive Benchmarking
9.6. Leading Players in Terms of Number of Developments in the Japan Beauty Market,
9.7. Key developments and Growth Strategies
9.7.1. New Product Launch/Service Deployment
9.7.2. Merger & Acquisitions
9.7.3. Joint Ventures
9.8. Major Players Financial Matrix
9.8.1. Sales & Operating Income, 2022
9.8.2. Major Players R&D Expenditure. 2022
10. COMPANY PROFILES
10.1. Unilever PLC.
10.1.1. Company Overview
10.1.2. Financial Overview
10.1.3. Products Offered
10.1.4. Key Developments
10.1.5. SWOT Analysis
10.1.6. Key Strategies
10.2. PROCTER & GAMBLE CO
10.2.1. Company Overview
10.2.2. Financial Overview
10.2.3. Products Offered
10.2.4. Key Developments
10.2.5. SWOT Analysis
10.2.6. Key Strategies
10.3. Kao Corporation
10.3.1. Company Overview
10.3.2. Financial Overview
10.3.3. Products Offered
10.3.4. Key Developments
10.3.5. SWOT Analysis
10.3.6. Key Strategies
10.4. Mandom Corporation
10.4.1. Company Overview
10.4.2. Financial Overview
10.4.3. Products Offered
10.4.4. Key Developments
10.4.5. SWOT Analysis
10.4.6. Key Strategies
10.5. Lion Corporation
10.5.1. Company Overview
10.5.2. Financial Overview
10.5.3. Products Offered
10.5.4. Key Developments
10.5.5. SWOT Analysis
10.5.6. Key Strategies
10.6. Shiseido Company
10.6.1. Company Overview
10.6.2. Financial Overview
10.6.3. Products Offered
10.6.4. Key Developments
10.6.5. SWOT Analysis
10.6.6. Key Strategies
10.7. L’OREAL SA
10.7.1. Company Overview
10.7.2. Financial Overview
10.7.3. Products Offered
10.7.4. Key Developments
10.7.5. SWOT Analysis
10.7.6. Key Strategies
10.8. AS WATSON GROUP
10.8.1. Company Overview
10.8.2. Financial Overview
10.8.3. Products Offered
10.8.4. Key Developments
10.8.5. SWOT Analysis
10.8.6. Key Strategies
10.9. SK-II
10.9.1. Company Overview
10.9.2. Financial Overview
10.9.3. Products Offered
10.9.4. Key Developments
10.9.5. SWOT Analysis
10.9.6. Key Strategies
10.10. Makanai
10.10.1. Company Overview
10.10.2. Financial Overview
10.10.3. Products Offered
10.10.4. Key Developments
10.10.5. SWOT Analysis
10.10.6. Key Strategies
11. APPENDIX
11.1. References
11.2. Related Reports